23/06/2026 04:39 AST
Zain Kuwait on June 22 announced its latest partnership with V-Thru, Kuwait's leading virtual drive-thru platform, to launch the Zain Shabab Club, an exclusive club within the V-Thru app dedicated to Zain's Shabab plans subscribers.
The partnership was announced at the Zain Innovation Campus (ZINC) at the company's HQ in Shuwaikh, joined by Zain Kuwait Marketing Communications Manager Ibrahim Al-Baghli and V-Thru Co-Founder and CEO Abdullah Al-Shalabi, along with teams from both sides.
Shabab customers can now enjoy access to special offers and discounts across a wide range of restaurants and cafés available on V-Thru. This further strengthens the lifestyle value proposition of Shabab plans by giving young customers more everyday benefits that match their interests, routines, and preferences.
Zain continues to focus on delivering more than connectivity by building a complete digital lifestyle ecosystem for young customers. With Shabab plans, customers aged 21 to 24 can enjoy a postpaid experience designed around how they live, communicate, stream, explore, and connect, combining generous 5G data, unlimited social media, access to the latest devices, top streaming platforms and world-class content, Zain Perks offers, and more at competitive prices.
V-Thru offers a convenient digital platform that allows users to access restaurants and cafés through a seamless virtual drive-thru experience. By introducing the Zain Shabab Club inside the V-Thru app, both partners are creating a dedicated space for Shabab subscribers to discover exclusive offers that complement their unique lifestyles.
Shabab plans have been designed around the needs, ambitions, and daily lifestyle choices of young people in Kuwait. The partnership with V-Thru adds a new layer of value to the Shabab experience by giving customers access to relevant offers they can enjoy across their favorite restaurants and cafés.
The collaboration also builds on the strong relationship between Zain and V-Thru, which have partnered on several initiatives in the past, including the Zain Summer Program, where Zain's young interns were given the opportunity to experience V-Thru's technical and operational tracks firsthand. This reflected both companies' shared interest in supporting youth, innovation, entrepreneurship, and practical exposure to digital business models.
Kuwait Times
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